It's a book review in The New York Times that caught my eye:
http://www.nytimes.com/2009/08/16/books ... u&emc=bua2
From the review:
"'Ripped' is another case study in American industrial arrogance, an account of companies that couldn’t (or wouldn’t) learn agility. Instead of adapting to the new reality, they started calling their customers thieves."
Thought it might be of interest--enjoy!
My first thought? "I'll get this one from the library--for FREE."